What is Audience response
This is a special kind of interaction that is generated with the use of audience response system. By these systems, the interaction and communication is generated between the presenter and the audience. It has wireless hardware with a software that helps in presentation, or there is system built for audience who can use telephones. For some, there is also web polls who use the internet and watch the program through the television or the web.
There are many benefits of audience response -
Firstly, the speed of decision and answer making of the audience increases, bringing them up to the higher levels of interaction. This system also results in better participation from the audience.
The main target thing of this system by making people participate in surveys and voting helps in better open tpyes of communication, which include the sponsors, the audience and the hosts.
Through this king of response, the knowledge retention of the audience also tends to increase.
The concept of audience response if used in various industries, such as -
Education where teaching and interaction are to be mutually related.
Market Research, Corporate Training and General conferences where it helps in open communications and every person from the audience feels like he is open to talk and grab everything.